Boondock-Walker - BP/Disney Magical Movies Promotion
Digital video signage
GCG Media was approached by Boondock-Walker to create animated digital signage for a BP / Disney campaign. The challenge - the new signage needed to compliment existing print pieces and video.
Working with the supplied print samples, we turned the flat art into attention grabbing motion graphics, mixing Disney styled playfulness and excitement with a bit of pixie dust for good measure. There were no speakers for this installation, so the piece was produced to be silent.
After providing Boondock-Walker with a digital file in the requested size and format, we took the rest of the day off and went to the movies.