Moen - Reflex
Product Video
Moen really wanted the video for their new Reflex pull-down system to be exciting while focusing on the technical aspects of the system.
In combination with footage shot on location in North Carolina, we built a set in our studio to shoot several people using the Reflex system. Scripting, animation, and design were also handled in-house.
We can’t take credit for solving the droopy pull-down problem - that’ s a problem Moen solved on their own.