Sherwin-Williams - Chemical Coatings in China
International informational video
When Sherwin-Williams wanted to introduce their Chemical Coatings Division to the Chinese market, they partnered with GCG Media to produce an informational video, illustrating their capabilities and growth potential.
GCG worked with the Chemical Coatings team to script the piece in English, then coordinate the Chinese translation. Supplementary video and graphics were also provided by GCG to create a DVD with an aesthetic appropriate for the Chinese market.